FIT5900 : Site
In the previous lecture:
In this lecture:
What is good design?
A: It depends on the goal! A goal must be set before all else!
A well designed artefact elegantly satisfies the needs of its user... this is user-centred design.
User centred design applies to all aspects of presenting information.
eg. VW and Ferrari design excellent cars but neither would satisfy the design brief of the other!
A Combi-wagon would not be a good racing car, nor would a Ferrari be of much use as transport for a hippy commune!
Identify (for the site) the
Goals & Messages
- Primary & secondary goals
- Short term & long term goals
- Put goals in writing
- Have client & site creators sign goals
- Primary & secondary audiences - Who are they? What do they want from the site?
- Age, interests, culture / sub-culture, computer literacy...
- Audience hardware / software capabilities
- Platform, browser, monitor, connection speed...
- What message(s) must the site convey to the target audience to meet the goals?
- Does the site require new content creation?
- If no:
Where is the content coming from?
How will it be altered to fit the new medium?
- If yes:
How will the content be created / collected?
- How does content enable site to meet its goals & convey its message?
- How will the content be organized?
- How will the organization enable the site to meet its goals & convey its message?
- What options need to be available for viewing / searching the site contents?
- What will be the 'look and feel' of the site?
- How will look and feel enable the site to meet its goals & convey its message?
- What visual, auditory, textual & interactive elements will be required?
- What tools / hardware / software / programming skills are required to create this content?
- Who are the competitors for this site?
- What are their strengths & weaknesses?
- How can these be exploited?
- What niches are yet to be filled?
- Who are the members of the production team?
- What are their roles and responsibilities?
- What is their experience (is it sufficient)?
Four major themes of information delivery (Lynch & Horton, "Web Style Guide", pp31)
Common Site Elements
What content will appear on what page?
How will the web documents be linked?
Depict the result in a branching diagram...
Will you employ a hierarchy, linear sequence, a grid or a combination of structures?
Refer to the lecture on Information Architecture for details.
....only now is it time to sit down and enter HTML!
You Have Been Warned!
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©Copyright Alan Dorin & Jon McCormack 1999,2000